Step 1 | Kickoff (Week 1)
In this 30 min call, we'll make sure we understand your goals. We'll get access to your analytics platform, so we can collect the data to inform our strategies. We'll also discuss expectations & set up our collaboration with your other partners. We'll also conduct navigation testing using card sorting and A/B tests, so we can understand the ideal navigation for your audience. You'll get a practical navigation that optimizes your navigation for web visitors to move around your site more easily.